SEO is the best way to get free and targeted traffic and thus more profits. After reading this guide, you will be able to easily top search engine results in 2020 despite the many updates that have been made.
Whether you are one of the people who target the search engine Google or Bing, this comprehensive guide in the field of SEO will make you top the first results, this is the best place to learn SEO.
What you will read today in the field of SEO you may not have heard about it and perhaps heard about it but did not try it, so all you will see in this guide we have tried it in various fields and different languages, whether it is Arab or foreign sites, you will be able to top the search engine Google as number # 1 and Bing as number # 2 Because each search engine has what distinguishes it from the other, and also the methods that we will use to top the Google search engine are not the same as those working in the Bing search engine.
In this SEO guide, we will focus primarily on the Google search engine, because it still has the largest share of searches in the world.
Likewise, if you are a beginner and do not know anything in the field of SEO, you will be able to become a master in this field by simply reading this guide to the end and applying everything mentioned in it.
Before starting what is SEO?
SEO means preparing sites for Search Engine Optimization, or optimizing website pages according to the requirements of search engines so that they appear among the first results in search engine results such as Google, Bing and Yahoo. This depends on the factors that must be available on your site in order to rank well in the search engines.
Google did not fully disclose these factors, but by applying what we will explain to you today, you can reach the first ranks in search engine results.
Now let's get to know the SEO secrets:
1- Artificial Intelligence and User Experience.
In 2017, Google stated that artificial intelligence, or what is termed “RankBrain,” has become its third most important ranking factor. Not only that, with the beginning of the year 2020, the site marketer team noticed that "RankBrain" has become one of the factors responsible for ranking website pages in the Google search engine.
Well, what exactly is "RankBrain" and how do I optimize my website for the top of the Google search engine?
RankBrain is an automated system that helps Google sort its search results. This system is based on several factors, the most important of which are: Dwell Time and CTR.
The task of this system is to analyze and measure how users interact with the search results ... and to arrange website pages according to the user's interaction with the search results ...
Let me give an example to understand “RankBrain” in detail.
Let's say that the visitor searched for the word "Amazon Affiliate" and ignored the result # 1 and chose the result # 3, and the most amazing thing is that he stayed on the website for more than 5 minutes ...
Here's what happens: “RankBrain” will send signals to Google that score # 3 is the best result for the word “Affiliate Amazon”. After a week, The third rank will become number one in the Google search engine.
Therefore, if you are interested in the SEO, you should focus more and more on “RankBrain”.
But do not worry, "RankBrain" is not a complicated thing, it depends on only two things, "How long the visitor will stay on your pageand the CTR".
← How to make a visitor stay long on your site!
The method is very easy.
Go to YouTube and search for the best video related to the topic of your article, let's say, for example, you talk about “SEO and what are the best ways to get backlink.” Search on YouTube for the best sources for getting a high-quality backlink and add the video to your article (the video must be very valuable and useful in order to ensure that the visitor remains on your page).
Well, now we have ensured that the visitor will stay on my page for a long time. But first, how do I get him to click on my page in the Google search engine?
You should know that all that the visitor sees in the search engine is the "title and description" so try to make them distinct in order to ensure that the visitor will click on your page and then you raise your "CTR" ...
← I advise you to read this article: What is CTR and how do I raise it in order to increase profits.
If you are a WordPress user, I recommend you to add the "Yoast Seo" application, as it will enable you to modify the title and description on your website.
In the event that you do not have experience in the field of "CopyWriting", I advise you to use the "Headline-Analyzer" website, as this website evaluates the title of your article / 100, so the more your title rating is more than 60% the better.
As you can see in this image,try to change the title more than once in order to ensure the best title!
You may not yet understand the importance of raising "CTR" in improving your ranking in the Google search engine. So watch this video!
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